Snickers, NFL Partner During NFL Regular Season

Snickers Signs on as Official Chocolate Bar of the NFL

Snickers has officially partnered with the NFL to become the league's official chocolate bar.

The multi-year deal will see Snickers branding integrated into NFL broadcasts, stadiums, and digital platforms.

Snickers to Activate Partnership with NFL Players

As part of the partnership, Snickers will activate its sponsorship with NFL players, including sponsoring the "Snickers Hungriest Player of the Game" award.

The award will be given to the player who makes the most significant contribution to his team's victory while playing with a high level of energy and determination.

Snickers to Run NFL-Themed Advertising Campaign

In addition to its in-stadium and digital activations, Snickers will also run an NFL-themed advertising campaign featuring NFL players.

The campaign will focus on the idea that Snickers is the perfect snack for football fans looking to satisfy their hunger and stay energized throughout the game.

NFL Welcomes Snickers Partnership

The NFL is excited to welcome Snickers as a partner and believes that the brand's values align well with the values that the league's represents.

The NFL is confident that Snickers will be a valuable addition to the league's family of sponsors and looks forward to collaborating with the brand in the years to come.